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Apollo.io

Prospecting database with contact data and outreach tools.

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Software
CRM & Sales
Freemium
Countries served
Worldwide
Languages
English
Last reviewed
2026-10-31

Overview

Apollo.io is a B2B sales intelligence and engagement platform designed to help sales and marketing teams find and contact leads. It integrates a large database of business contacts with outreach automation tools to streamline the prospecting process. The platform serves businesses of various sizes seeking to improve their lead generation and customer acquisition workflows.

Products and services

  • B2B contact and company database
  • Automated email sequencing
  • Sales intelligence platform
  • Lead enrichment services
  • Workflow automation tools
  • Chrome extension for lead prospecting

Business problems addressed

  • Difficulty finding qualified B2B leads
  • Manual and time-consuming prospecting workflows
  • Inconsistent outreach engagement rates
  • Lack of integrated CRM and sales data
  • Fragmented sales technology stacks

Key benefits and capabilities

  • Advanced lead filtering and search
  • Automated email and call sequences
  • Data enrichment for existing contact lists
  • Customizable sales analytics dashboards
  • CRM synchronization
  • Real-time alerts for buyer intent

Frequently asked questions

What primary functions does Apollo.io provide?
Apollo.io provides a combination of a contact database and outreach tools for sales teams to find prospects and manage communication sequences.
Does Apollo.io integrate with existing CRMs?
Yes, the platform offers integrations with common CRM systems to sync contact data and activity logs.
Is there a free version of the platform available?
Apollo.io offers a free tier with limited access to its database and basic outreach features for individual users.

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