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Indiegogo

Crowdfunding for products and ideas.

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Platform
Funding & Investment
Paid
Countries served
Worldwide
Languages
English
Last reviewed
2026-10-31

Overview

Indiegogo is a global crowdfunding platform that enables entrepreneurs, creators, and nonprofits to raise funds for their projects, inventions, and business ventures. The platform serves as a launchpad for early-stage campaigns, allowing backers to support new products before they hit the mass market. It facilitates a connection between project owners and a community of individuals interested in discovering and funding early-phase innovations.

Products and services

  • Flexible funding campaigns
  • Fixed funding campaigns
  • Indiegogo InDemand post-campaign support
  • Campaign page creation tools
  • Backer dashboard and communication tools
  • Project promotion and marketing guidance

Business problems addressed

  • Difficulty securing early-stage capital
  • Lack of market validation for new product ideas
  • High barrier to entry for traditional bank financing
  • Need for community engagement and early brand awareness
  • Limited access to international investor networks

Key benefits and capabilities

  • Global platform accessibility
  • Flexible and fixed funding models
  • Real-time campaign analytics
  • Direct communication tools for backers
  • Integration with social media for outreach
  • InDemand phase for continued revenue after funding

Frequently asked questions

What is the difference between flexible and fixed funding?
Fixed funding means you only keep the money if you hit your goal, whereas flexible funding allows you to keep all funds raised regardless of whether you hit the goal.
Does Indiegogo take a percentage of the funds raised?
Yes, Indiegogo charges a platform fee on the total funds raised, in addition to third-party payment processing fees.
Can I use Indiegogo if I am not located in the United States?
Indiegogo supports project creators from many countries worldwide, provided they have a bank account and identification documents that meet the platform's requirements.

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